From today, Merkur BH osiguranje has a new name
Vienna osiguranje is the name Merkur BH osiguranje will, from now, operate under at the market of Bosnia and Herzegovina.
The Management of the company, one of the leading providers of life insurance in our country, announced last night in the beautiful ambience of the Sarajevo City Hall to numerous guests, clients, media representatives and partner companies the beginning of a new era in its work.
With the new name and the rebranding of its content and visual identity, Vienna osiguranje has completed the process of integration into the Vienna Insurance Group – the biggest insurance group in Austria, Central and East Europe, which in more than 50 companies around the world with more than 25,000 employees generates annual income from premium in the amount exceeding EUR 9 billion.
"I am happy that our success so far has been recognized at the international level and that we have been awarded in a way we could have only wished for ourselves and our clients. Joining the team of the best, the VIG Group, which is a synonym of stability and expertise in providing financial protection from risk, is the guarantee for our even more successful work in the future. Along with centuries-old tradition and expertise of our mother company with headquarters in Vienna and the existing business orientation aimed at taking the understanding of life to a higher level, by offering different services throughout the whole duration of an insurance contract, we want to make as many products created in line with European and global standards as possible available to our clients“, Sabina Mujanović, director of Vienna Osiguranje in Bosnia and Herzegovina said.
Gabor Lehel, Vienna Osiguranje Supervisory Board President, presented to the guests the new name and corporative design in more detail, saying:
"Choosing a new name was not a hard task. We agreed on it with our colleagues from Sarajevo quickly. This company is the strongest insurer at the life insurance market, with a unique approach in promotion of a healthy lifestyle, all with the purpose of improving the quality of life of the citizens of Bosnia and Herzegovina. The only logical choice was that such company carries a strong and unique name, i.e. to be called after Vienna, the seat of our Group and the city which has, for a number of years in a row, been titled the best city to live in.“
Vienna Osiguranje will continue its operations unchanged, i.e. as an independent company at the market of Bosnia and Herzegovina, present at the same locations and with identical organizational structure and staffing. Keeping its focus on supporting prevention and development of a healthy life style, company's moto will remain the same – Today for Your Tomorrow.
”Since our successful business model and a proactive approach have set us apart from others, we have decided to keep the concept and introduce significant improvements. With our new corporate identity, creative solutions and a TV video which easily attracts viewers’ attention, we are bringing professional freshness to the insurance market of BiH. At the same time, presence in social media, introduction of our online shop, the possibility to report insured cases online, innovative insurance products and digital sale channels, we are establishing even more efficient means of communication with our clients and partners and offering a better quality of our services”, Mujanović emphasized.
In the past 15 years, this insurance company has become one of the leaders in the field of life insurance, with the biggest network of sale partners in the financial sector of Bosnia and Herzegovina. In 2017, the company was included into TOP 3 in BiH with more than 219,000 concluded insurance contracts and almost BAM 155 million in assets.